Cookie Policy

Last updated: 9 October 2025

1. Introduction

This Cookie Policy explains how MarkEd Digital Ltd ("we", "our", "us") uses cookies and similar technologies on our website (markeddigital.co.uk). This policy should be read alongside our Privacy Policy.

By using our website, you consent to the use of cookies in accordance with this policy. If you do not agree to our use of cookies, you should adjust your browser settings or not use our website.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies can be "persistent" (remain on your device until deleted) or "session" cookies (deleted when you close your browser).

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for our website to function properly. They enable basic functions like page navigation, form submissions, and access to secure areas of the website. The website cannot function properly without these cookies.

Examples:

  • Session management cookies
  • Security cookies
  • Cookie consent preferences

Duration: Session or up to 1 year

Legal Basis: Legitimate interests (website functionality)

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.

We use:

  • Google Analytics: Tracks page views, user behaviour, and traffic sources
  • Used to analyse website performance and user engagement

Duration: Up to 26 months

Legal Basis: Your consent

Google Analytics Privacy Policy

3.3 Functionality Cookies

These cookies allow our website to remember choices you make (such as your preferred language or region) and provide enhanced, more personal features.

Examples:

  • Language preferences
  • Region or location preferences
  • Personalisation settings

Duration: Up to 2 years

Legal Basis: Your consent

3.4 Targeting and Advertising Cookies

These cookies are used to deliver relevant advertisements to you and track the effectiveness of our advertising campaigns. They may be set by us or by third-party advertising partners.

We may use:

  • Google Ads: For remarketing and conversion tracking
  • Meta Pixel: For Facebook and Instagram advertising
  • LinkedIn Insight Tag: For professional audience targeting

Duration: Up to 2 years

Legal Basis: Your consent

4. Third-Party Cookies

Some cookies on our website are set by third-party services. We have no control over these cookies and we recommend reviewing the privacy policies of these third parties:

5. How to Manage Cookies

5.1 Cookie Consent Banner

When you first visit our website, we will ask for your consent to use non-essential cookies. You can accept or reject these cookies through our cookie consent banner.

5.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to:

  • Block all cookies
  • Block third-party cookies only
  • Delete cookies when you close your browser
  • Receive a notification before a cookie is set

Please note that blocking or deleting cookies may affect your ability to use our website and limit its functionality.

How to manage cookies in popular browsers:

5.3 Opt-Out Tools

You can opt out of interest-based advertising from participating companies:

6. Web Beacons and Tracking Pixels

In addition to cookies, we may use web beacons (also known as tracking pixels) in our emails and on our website. These are small, transparent image files that help us:

  • Understand how you interact with our emails
  • Track conversions from advertising campaigns
  • Measure website traffic and user behaviour

7. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) signal. Currently, there is no industry standard for responding to DNT signals. We do not currently respond to DNT signals, but we respect your cookie preferences as set through our cookie consent banner.

8. Children's Privacy

Our website is not intended for children under the age of 18. We do not knowingly collect information from children through cookies. If you believe a child has provided us with information, please contact us.

9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. We will post any changes on this page and update the "Last updated" date.

10. Cookie Details Table

Cookie Name Purpose Type Duration
_ga Google Analytics - Distinguishes users Analytics 2 years
_gid Google Analytics - Distinguishes users Analytics 24 hours
_gat Google Analytics - Throttle request rate Analytics 1 minute
_fbp Facebook Pixel - Deliver advertising Marketing 3 months
_gcl_au Google Ads - Conversion tracking Marketing 3 months
cookie_consent Stores your cookie preferences Necessary 1 year

11. Contact Us

If you have any questions about our use of cookies, please contact us:

MarkEd Digital Ltd

Data Protection Officer: Mark Lovelady

Email: contact@markeddigital.co.uk

Address: London, United Kingdom